Legal Notice and Data Privacy

Daimler thanks you for your visit to our website is pleased about your interest in our company and our products. We take the protection of your private data seriously and we want you to feel comfortable visiting out web pages. Protecting your privacy when processing personal data is an important concern for us that we take into account in our business processes. We process personal data collected during your visit to our websites pursuant to the data protection provisions of the country in which the authority responsible for data processing is located. Our data privacy policy is furthermore based on the data protection directive applicable to Daimler. Daimler websites may contain links to websites from other providers that are not covered by this data privacy policy.

Collection and Processing of Personal Data

When you visit our websites, our web servers automatically save the IP address assigned to you by your Internet Service Provider, the website from which you visited us, the web pages that you visited here, as well as the date and duration of your visit. Personal data will only be stored when you voluntarily provide us with this information, e.g., within the scope of registration, a survey, a contest, or for the execution of a contract.

Usage and Dissemination of Personal Data and Limitation of Use to Specific Purposes

Daimler uses your personal data only for the purposes of the technical administration of the website, customer administration, product surveys, and marketing only to the extent required for each, respectively. The transfer of personal data to government agencies and authorities is carried out only within the scope of compulsory national regulations. Our employees, agencies, and retailers are obligated by us to maintain confidentiality.


We would like to use your data in order to inform you of our products and services and, where applicable, to ask you about them. Of course, participating in such activities is voluntary. If you do not agree with this, you can inform us about this at any time so that we can exclude your data accordingly. You can find additional information on the respective web page.

Social Plug-ins

Daimler uses so-called “social plug-ins” (hereinafter: buttons) from social networks such as Facebook, Twitter, and Google+. When visiting our website, these buttons are deactivated by default, i.e., they will not send any data to the respective social networks without intervention on your part. Before you can use these buttons, you first need to activate them by clicking on them. The button will stay active until you deactivate it again or you delete your cookies (for more information about this, see “Cookies”). After they have been activated, a direct connection with the server of the respective social network is established. The content of the button is then directly transmitted from the social networks to your browser and is integrated into the website from your browser. Please note that we have no influence on the scope of the data that is collected from the social networks via their buttons. Please see the data protection notice of the respective social networks for more about the purpose and scope of the data collection and the further processing and usage of the data by the respective social networks, your rights regarding this, as well as the settings for protecting your privacy. After activating a button, the respective social network can begin collecting data regardless of whether you interact with the button. If you are logged into a social network, this can associate your visit to this website to your user account. A social network will not be able to associate visits to other Daimler web pages unless you have also activated the respective buttons there as well. If you are a member of a social network and do not want this network to link your saved member data to the data collected during your visit to our website, you must log out of the respective social network prior to activating the buttons.


Daimler uses cookies in order to identify visitor preferences and to be able to optimally design the websites accordingly. Cookies are small files that are stored on your hard drive. This makes navigation easier and makes the website more user-friendly. Cookies likewise help us to identify particularly popular areas of our website. This way, we can tailor the content of our web pages to your needs and thus improve our website for you. Cookies can be used in order to determine whether there has previously been communication between your computer on our web pages. Only the cookie on your computer is identified. Personal data can then be stored in cookies if you have consented to this, e.g., in order to make a secure online access easier so that you do not need to reenter your user ID and password for every visit. You can also view our website without using cookies. Most browsers automatically accept cookies. However, you can prevent cookies from being saved on your hard drive by selecting “Do not accept cookies” in your browser settings. Please see the instructions provided by your browser’s manufacturer for more information regarding the details of how this works. Cookies already saved on your computer can be deleted at any time. If you do no accept any cookies, however, this may lead to functional limitations on our website.


Daimler uses technical and organizational security measures in order to protect your data managed by us against manipulation, loss, destruction, and access by unauthorized persons. Our security measures are constantly improved according to technological developments.

Right to Information

Upon request, Daimler or the representative responsible for you will inform you in writing as soon as possible pursuant to applicable law whether we have personal data relating to you saved on our systems as well as the nature of these data. If you are registered as a user, we offer you the option of viewing the data yourself and deleting or modifying these if necessary. If incorrect data has been saved despite our efforts to ensure that the data are accurate and up-to-date, we will correct these upon your request. If you have questions regarding the processing of your personal data, you can contact the corporate data privacy officer, who, together with his team, is available in the event of information requests, suggestions, or complaints.

Corporate Data Privacy Officer

Dr. Joachim Rieß
Daimler AG
HPC 0518
70546 Stuttgart